Eurasian Business Perspectives

Download or read book Eurasian Business Perspectives written by Mehmet Huseyin Bilgin and published by Springer Nature. This book was released on 2020-08-31 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents selected theoretical and empirical papers from the 26th and 27th Eurasia Business and Economics Society (EBES) Conferences, held in Prague, Czech Republic, and Bali, Indonesia. Covering diverse areas of business and management in various geographic regions, it addresses a range of current topics, such as human resources, management, SMEs and marketing. It also includes related studies that analyze management and marketing aspects, e.g. workplace learning, gamification in business, resilience and entrepreneurship, the use of IT tools in small businesses, and dynamic marketing capabilities in an intercultural environment.