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A New York Times Notable Book. When Sally Maulden is sent to her grandparents in Coldwater, Arkansas, she believes that she's too boring to be loved. But in thi
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Many technologies begin life as someone's vision of an ambitious, perhaps audacious, technology that is expected to have a revolutionary impact on consumers-whe
The Risk Factor
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Our most revered business icons of the last few decades are the bold risktakers, such as Richard Branson, Elon Musk, and Steve Jobs. Yet in today's stock market
Failure
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Incentivology
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Rewards. Punishments. Prices. The Nobel Prize. Candy Crush. Incentives take more forms than you might expect and they can be hard to spot, but they shape our li