Advertising and Consumer Citizenship
| Author | : Anne M. Cronin |
| Publisher | : Routledge |
| Total Pages | : 196 |
| Release | : 2005-07-05 |
| ISBN-10 | : 9781134595174 |
| ISBN-13 | : 1134595174 |
| Rating | : 4/5 (174 Downloads) |
Book Synopsis Advertising and Consumer Citizenship by : Anne M. Cronin
Download or read book Advertising and Consumer Citizenship written by Anne M. Cronin and published by Routledge. This book was released on 2005-07-05 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex * Class * Race. It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
