AI for Marketers: an Introduction and Primer
| Author | : Christopher Penn |
| Publisher | : |
| Total Pages | : 167 |
| Release | : 2019-02 |
| ISBN-10 | : 1795675667 |
| ISBN-13 | : 9781795675666 |
| Rating | : 4/5 (666 Downloads) |
Download or read book AI for Marketers: an Introduction and Primer written by Christopher Penn and published by . This book was released on 2019-02 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this all-new, completely rewritten edition, you'll see the future of marketing as AI changes it forever. What's inside?- You'll explore what AI is and isn't- What questions marketers should be asking of vendors- The different types of machine learning- What great data is- 5 practical applications of AI for marketing- What it will take for you to succeed on your journey to AI-powered marketingPlus, discover who should and shouldn't pursue a career in AI and machine learning - and get a shortlist of valuable resources for getting started.
