"The best sales book of the year" — strategy+business magazine That gap between your company’s sales efforts and strategy? It’s real—and a huge vulnerab

Named to the longlist for the 2021 Outstanding Works of Literature (OWL) Award in the Sales & Marketing category In this smart, practical, and research-based gu

This book offers both marketing and sales professionals a rare combined insight into both worlds to continuously capture customer intelligence and create value,

Effective talent management is about aligning the business's approach to talent with the strategic aims and purpose of the organisation. The core rationale of a

Adopt a sales-orientated approach to your business and facilitate the same attitude throughout your company's culture, by ensuring the objective of generating b