Consumer Adoption and Usage of Broadband
Author | : Yogesh Kumar Dwivedi |
Publisher | : IGI Global Snippet |
Total Pages | : 309 |
Release | : 2008 |
ISBN-10 | : 1599047837 |
ISBN-13 | : 9781599047836 |
Rating | : 4/5 (836 Downloads) |
Book Synopsis Consumer Adoption and Usage of Broadband by : Yogesh Kumar Dwivedi
Download or read book Consumer Adoption and Usage of Broadband written by Yogesh Kumar Dwivedi and published by IGI Global Snippet. This book was released on 2008 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Even with the pervasiveness of broadband and high-speed communication technologies, many consumers are not adopting the latest technologies. This book develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various methodologies, providing a clear window into the rational decisions of potential broadband consumers"--Provided by publisher.