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Most real estate companies train salespeople how to farm leads and take an "up". But when it comes to engaging emotionally with buyers, salespeople merely learn
The Effortless Experience
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Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wr
Managing the Customer Experience
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You need loyal customers, not just satisfied ones. Managing the Customer Experience: Turn Customers Into Advocatesshows you how to manage your customer experien
The Experience Economy
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What's the Secret?
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What's the Secret? gives you an inside look at the world-class customer service strategies of some of today's best companies. You'll learn how companies like Di