This book investigates the concepts and instruments for managing change in companies striving towards a market orientation in transition economies. The focus is

The work is a practical examination of fundamental strategic issues confronted by firms competing in newly opened markets. It covers emerging markets in East As

This timely guide offers advice on how to recognize the need for organizational change, communicate the vision, prepare for structural change, and address emoti

The transition from socialist or communist economy to market economy in many countries has been dramatic, unpredictable, and mostly on the surface, observable i

In 1994, the Asia Foundation's Center for Asian Pacific Affairs began a two-year project to compare the transitions of selected East European and Asian economie