This innovative book provides a critical analysis of diverse experiences of Co-creation in neighbourhood settings across the Global North and Global South. A un

Bringing together different theoretical perspectives on brand co-creation and discussing their practical applicability and ethical implications, this Research H

This innovative book provides a critical analysis of diverse experiences of Co-creation in neighbourhood settings across the Global North and Global South. A un

Across several industries, we are observing a paradigm shift from traditional, firm-centric and top-down value creation to more open and collaborative approache

The main purpose of this book is to disseminate new research on co-creative approaches to teaching and learning in Higher Education (HE). The cases presented dr