Contemporary Strategy Analysis

Contemporary Strategy Analysis
Author :
Publisher : John Wiley & Sons
Total Pages : 776
Release :
ISBN-10 : 9781119120841
ISBN-13 : 1119120845
Rating : 4/5 (845 Downloads)

Book Synopsis Contemporary Strategy Analysis by : Robert M. Grant

Download or read book Contemporary Strategy Analysis written by Robert M. Grant and published by John Wiley & Sons. This book was released on 2016-01-05 with total page 776 pages. Available in PDF, EPUB and Kindle. Book excerpt: A strategy text on value creation with case studies The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students.


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