Explains effective marketing strategies and identifies the tools needed to boost the visibility and increase the use of your library in the community. Marketing

Crash Course in Marketing gives the librarian with little formal training, a member of the friends of the library who would like to help with marketing, or some

What do you do when you are offered any number of gifts including but not limited to artifacts, letters, historical documents, collections of pictures, postcard

Today’s libraries need to market their resources and services more than ever. Libraries can strengthen their relationships with their users and gain new audie

This book helps libraries identify and implement new ways to serve their physically or mentally disabled patients. Authors Ann Roberts and Dr. Richard Smith wor