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This book explores the impact that changes brought by digitalization are having in the way global businesses are run and grown. The main changes in recent years
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How multinational companies can use digital technology to compete in a world where business is driven by the forces of both globalization and deglobalization. D
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This book presents a rich compilation of real-world cases on digitalization, aiming to share first-hand insights from renowned organizations and to make digital
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This book explores the impact that changes brought by digitalization are having in the way global businesses are run and grown. The main changes in recent years
Business Transformations in the Era of Digitalization
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In order to establish and maintain a successful company in the digital age, managers are digitally transforming their organizations to include such tools as dis