Related Books

Driving Customer Appeal Through the Use of Emotional Branding
Language: en
Pages: 385
Authors: Garg, Ruchi
Categories: Business & Economics
Type: BOOK - Published: 2017-09-13 - Publisher: IGI Global

DOWNLOAD EBOOK

The value of advertising has always been an effective way to increase consumerism among customers. Through the use of emotional branding, companies and organiza
Brand Culture and Identity
Language: en
Pages: 532
Authors: Information Reso Management Association
Categories: Business & Economics
Type: BOOK - Published: 2018-05-04 - Publisher:

DOWNLOAD EBOOK

Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications
Language: en
Pages: 1590
Authors: Management Association, Information Resources
Categories: Business & Economics
Type: BOOK - Published: 2018-10-05 - Publisher: IGI Global

DOWNLOAD EBOOK

The world of brands is undergoing a sea change in the domain of consumer culture, and it has become a challenge to cater to the taste and needs of audiences. Th
Handbook of Research on Applied AI for International Business and Marketing Applications
Language: en
Pages: 702
Authors: Christiansen, Bryan
Categories: Business & Economics
Type: BOOK - Published: 2020-09-25 - Publisher: IGI Global

DOWNLOAD EBOOK

Artificial intelligence (AI) describes machines/computers that mimic cognitive functions that humans associate with other human minds, such as learning and prob
Blackwell's Five-Minute Veterinary Practice Management Consult
Language: en
Pages: 1010
Authors: Lowell Ackerman
Categories: Medical
Type: BOOK - Published: 2020-01-09 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Provides a quick veterinary reference to all things practice management related, with fast access to pertinent details on human resources, financial management,