This book provides a concise, comprehensive and yet accessible introduction to economics to accompany business module courses. It is designed as a self-containe

Economics for Business 5th edition is an essential introduction to economics tailor-made for business students. Economic principles are clearly explained within

"The 2nd edition of Economics for Business and Management focuses on real-life business situations in both functional and strategic areas of business and manage

Good economic decision making is fundamental to the success of business Economic decisions lie at the heart of business. Economics is all about the choices betw

First published as ‘Markets for Managers’, this book has proved to be a popular way for non-economists to understand and apply the key tools of economics. P