Exploring the ambiguous relationship between fandom and consumer culture, this book provides a critical overview of fans, fan cultures and fan experiences in re

Emphasising the contradictions of fandom, Matt Hills outlines how media fans have been conceptualised in cultural theory. Drawing on case studies of specific fa

Australia holds a unique place in the global scheme of fandom. Much of the media consumed by Australian audiences originates from either the United States or th

Explores the social, cultural, and psychological premises and consequences of fan consumption. This book describes the nature and development of whole fan cultu

Fans used to be seen as an overly obsessed fraction of the audience. In the last few decades, shifts in media technology and production have instead made fandom