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This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. St
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New Masters of Poster Design
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New in Paperback! In much the way that the CD replaced the album, the poster has waned as a messaging vehicle. The poster has now become a postcard and e-mail b
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Graphic designers who wish to work with print finishes like blind embossing and phosphorescent ink constantly face the same problem: there are no compelling exa
Helvetica
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An ode to the beloved typeface Helvetica is a sans-serif typeface. It is simple and clean, and commonly seen in advertising, signage, and literature. The R has