Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit's organizational data—with an appropriate focus

Although the non-profit industry has advanced using CRMs and donor databases, it has not fully explored the data stored in those databases. Data Science for Fun

Fundraising: Principles and Practice provides readers with a comprehensive introduction to fundraising. Taking a balanced perspective, bestselling author Michae

The need for analytics skills is a source of the burgeoning growth in the number of analytics and decision science programs in higher education developed to fee

Essential tools for implementing right-sized prospect research techniques that help nonprofit organizations reach their fundraising goals Written especially for