Global Developments in Nation Branding and Promotion
| Author | : Andreas Masouras |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2023 |
| ISBN-10 | : 166845906X |
| ISBN-13 | : 9781668459065 |
| Rating | : 4/5 (065 Downloads) |
Book Synopsis Global Developments in Nation Branding and Promotion by : Andreas Masouras
Download or read book Global Developments in Nation Branding and Promotion written by Andreas Masouras and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book presents the functionality of Nation Branding in benefiting the positioning and identity promotion of nations, demonstrating how Nation Branding can be used as a strategic asset for the redesign of economic, political, and social characteristics of a country"--
