Providing a template for seizing the opportunities offfered by digital business technologies, this book presents six real-life cases to demonstrate both the pow

Providing a template for seizing the opportunities offfered by digital business technologies, this book presents six real-life cases to demonstrate both the pow

How to leverage the enduring human need for analogue experiences to attract and retain more customers in a digital world. Anything that can be digitised will be

Tiersky lays out a simple but detailed five step methodology that any company can follow to align their teams around a vision for the customer experience that w

If your website does not generate sales, leads, subscriptions, or revenue at the rate you think it should, then this book is probably for you. This is a step by