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Impact of Digital Transformation on the Development of New Business Models and Consumer Experience
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Pages: 366
Authors: Rodrigues, Maria Antónia
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Type: BOOK - Published: 2022-03-11 - Publisher: IGI Global

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In a highly competitive market, digital transformation with internet of things, artificial intelligence, and other innovative technological trends are elements
Leading Digital
Language: en
Pages: 303
Authors: George Westerman
Categories: Business & Economics
Type: BOOK - Published: 2014-09-23 - Publisher: Harvard Business Review Press

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Become a Digital Master—No Matter What Business You’re In If you think the phrase “going digital” is only relevant for industries like tech, media, and
What's Your Digital Business Model?
Language: en
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Authors: Peter Weill
Categories: Business & Economics
Type: BOOK - Published: 2018-04-17 - Publisher: Harvard Business Press

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Digital transformation is not about technology--it's about change. In the rapidly changing digital economy, you can't succeed by merely tweaking management prac
Knowledge, Innovation and Sustainable Development in Organizations
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Authors: Marta Peris-Ortiz
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This volume explores the ways in which knowledge and innovation impact business and economic sustainability, offering a wide-ranging and richly illustrated stud
Digital and Social Media Marketing
Language: en
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Authors: Nripendra P. Rana
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Type: BOOK - Published: 2019-11-11 - Publisher: Springer Nature

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This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve