Integrating Social Media into Business Practice, Applications, Management, and Models
| Author | : Lee, In |
| Publisher | : IGI Global |
| Total Pages | : 362 |
| Release | : 2014-06-30 |
| ISBN-10 | : 9781466661837 |
| ISBN-13 | : 1466661836 |
| Rating | : 4/5 (836 Downloads) |
Book Synopsis Integrating Social Media into Business Practice, Applications, Management, and Models by : Lee, In
Download or read book Integrating Social Media into Business Practice, Applications, Management, and Models written by Lee, In and published by IGI Global. This book was released on 2014-06-30 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides the most up-to-date research findings and future directions for customer relationship management in contemporary enterprises, covering a wide range of topics such as management issues, innovative ideas, state-of-the-art business applications, and evaluation of social media products and services"--Provided by publisher.
