THE COMPREHENSIVE GUIDE TO MANAGING AND LEADING COMPANIES THAT COMPETE INTERNATIONALLY Drawing on the course material developed at the Harvard Business School a

Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large mul

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil co

Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open t

Emerging economies are expected to be in the driver's seat of the global economy in the medium and long term. Large multinational corporations will account for