Know Your Customer
| Author | : Robert B. Woodruff |
| Publisher | : Wiley |
| Total Pages | : 362 |
| Release | : 1996-06-03 |
| ISBN-10 | : 1557865531 |
| ISBN-13 | : 9781557865533 |
| Rating | : 4/5 (533 Downloads) |
Book Synopsis Know Your Customer by : Robert B. Woodruff
Download or read book Know Your Customer written by Robert B. Woodruff and published by Wiley. This book was released on 1996-06-03 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intended for business students and managers who want to become more customer-oriented, this book focuses on helping managers develop information skills for understanding customers' perceptions of value and satisfaction.
