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Levi Strauss
Language: en
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Blue jeans are globally beloved and quintessentially American. They symbolize everything from the Old West to the hippie counter-culture; everyone from car mech
Who Was Levi Strauss?
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How did an immigrant who sold sewing supplies in New York City reinvent himself in the American West by creating the most iconic pair of pants in the world? Fin
Co-Illusion
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Reports from America's political crisis, exposing a new “iconopolitics,” in which words and images lose their connection to reality. The political crisis th
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Type: BOOK - Published: 1995 - Publisher: Gingko PressInc

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Levi's jeans are the consummate American icon. For nearly 150 years, Levi's "RM" jeans have been woven into the very fabric of American history and culture. Ame