Marketing Accountability for Marketing and Non-Marketing Outcomes

Marketing Accountability for Marketing and Non-Marketing Outcomes
Author :
Publisher : Emerald Group Publishing
Total Pages : 273
Release :
ISBN-10 : 9781838675653
ISBN-13 : 1838675655
Rating : 4/5 (655 Downloads)
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Book Synopsis Marketing Accountability for Marketing and Non-Marketing Outcomes by : V. Kumar

Download or read book Marketing Accountability for Marketing and Non-Marketing Outcomes written by V. Kumar and published by Emerald Group Publishing. This book was released on 2021-09-27 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Review of Marketing Research pushes the boundaries of marketing—broadening the marketing concept to make the world a better place.


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