Managed care is rapidly making traditional marketing strategies for mental health services obsolete. Here is the definitive book that helps professionals unders

Marketing for Therapists is the first book of its kind to offer step-by-step guidance for creating effective and ethical marketing strategies that meet the chal

Managed care has produced dramatic changes in the treatment of mental health and substance abuse problems, known as behavioral health. Managing Managed Care off

Praise for Marketing for the Mental Health Professional: An Innovative Guide for Practitioners "This book is packed with useful strategies that have worked for

A comprehensive and current guide to the administration of mental health care services