Marketing Research Essentials 6E with CD and SPSS Student Software Version 15. 0

Marketing Research Essentials 6E with CD and SPSS Student Software Version 15. 0
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Publisher :
Total Pages :
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ISBN-10 : 0470196238
ISBN-13 : 9780470196236
Rating : 4/5 (236 Downloads)

Book Synopsis Marketing Research Essentials 6E with CD and SPSS Student Software Version 15. 0 by : Carl McDaniel

Download or read book Marketing Research Essentials 6E with CD and SPSS Student Software Version 15. 0 written by Carl McDaniel and published by . This book was released on 2008-05-28 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:


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This book is packed with the hottest trends, insights and advances in the field. It presents a snapshot of the way cutting-edge marketing research is practiced