Marketing Warfare

Marketing Warfare
Author :
Publisher : McGraw Hill Professional
Total Pages : 228
Release :
ISBN-10 : 0071371125
ISBN-13 : 9780071371124
Rating : 4/5 (124 Downloads)

Book Synopsis Marketing Warfare by : Al Ries

Download or read book Marketing Warfare written by Al Ries and published by McGraw Hill Professional. This book was released on 1997-11-22 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsweek "Revolutionary! Surprising!"Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."USA Today


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