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America's economic revolution isn't just driven by technology. It's about markets. The past twenty-five years have witnessed a remarkable shift in how we get th
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Slicing through blunt theories of supply and demand, Callon presents a rigorously researched but counterintuitive model of how everyday market activity gets pro
How Markets Fail
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Consumer Demographics and Behaviour
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This is the book that market strategists have been waiting for to position themselves in global markets and take advantage of the opportunities that demographic