Highly Commended by the 2020 Business Book Awards Digital influencing is one of the most exciting and disruptive new media industries, forecast to be worth over

Get ready to delve into the world of teen influencers like you've never done before--from the #1 New York Times bestselling author of PRETTY LITTLE LIARS Sara S

Andy Ruddock imparts a theoretically well-rounded analysis of digital media′s effect on us, with pedagogy and case studies that draw the reader in.

How can twenty-first-century scholars and other experts engage with wider audiences beyond their peers? In Public Influence, Mira Sucharov walks readers through

Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporat