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Susanne Rauscher and Annika Zielke provide an in-depth analysis of the relevance of nudging as a potential solution approach for behavioral issues within the ar
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This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and te
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The New York Times–bestselling author of Nudge examines the prevelance and burden of ‘sludge’—red tape and unnecessary paperwork—and why we must do be
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*Major New York Times Bestseller *More than 2.6 million copies sold *One of The New York Times Book Review's ten best books of the year *Selected by The Wall St
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One of the world’s top experts in behavioral finance offers innovative strategies for improving 401(k) plans. Half of Americans do not have access to a retire