Online Political Communication
| Author | : Gianluca Giansante |
| Publisher | : Springer |
| Total Pages | : 199 |
| Release | : 2015-05-22 |
| ISBN-10 | : 9783319176178 |
| ISBN-13 | : 331917617X |
| Rating | : 4/5 (17X Downloads) |
Book Synopsis Online Political Communication by : Gianluca Giansante
Download or read book Online Political Communication written by Gianluca Giansante and published by Springer. This book was released on 2015-05-22 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.
