The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out pe

The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and co

This book is the definitive resource for understanding the phenomena and process of personal brand management as it becomes increasingly valued in a global econ

Globalization and social media have made the world smaller, more connected and infinitely more competitive. The world has changed. Have you? If you don't have t

The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out pe