Successfully managed product information for mass customization avoids disclosure of how these systems work. This is the first book to provide a holistic recogn

"This book describes original, innovative works on IT systems for mass customization, and provides a multitude of solutions, tools, concepts and successful real

A starter to the concepts of modularization and mass customization. Condensed and application-oriented approach for a broad audience in engineering, production,

This book defines the parameters of the emerging business strategy of mass customization, covering the main categories in a systematic examination of: manufactu

Mass Customization examines the business opportunities, considerations, and challenges manufacturers in various industries must weigh before committing to the s