Psychology of Risk Perception

Download or read book Psychology of Risk Perception written by Joana G. Lavino and published by Nova Science Pub Incorporated. This book was released on 2010-01-01 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Risk perception is the subjective judgment that people make about the characteristics and severity of a risk. The phrase is most commonly used in reference to natural hazards and threats to the environment or health, such as nuclear power. Several theories have been proposed to explain why different people make different estimates of the dangerousness of risks. Three major families of theory have been developed: psychology approaches (heuristics and cognitive), anthropology/sociology approaches (cultural theory) and interdisciplinary approaches (social amplification of risk framework).This new book presents the latest original research in this field.