Qualitative Research Methods for Media Studies

Qualitative Research Methods for Media Studies
Author :
Publisher : Routledge
Total Pages : 249
Release :
ISBN-10 : 9781136200885
ISBN-13 : 1136200886
Rating : 4/5 (886 Downloads)

Book Synopsis Qualitative Research Methods for Media Studies by : Bonnie Brennen

Download or read book Qualitative Research Methods for Media Studies written by Bonnie Brennen and published by Routledge. This book was released on 2012-11-12 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theoretical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses.


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