Abstract: A restaurant operator can learn the principles and techniques for using neighborhood-restaurant marketing to achieve higher sales volume, greater cust

Riesco describes the most effective methods for getting more people into restaurants. He discusses how to keep customers happy, what types of advertising work,

This book addresses one of the most-asked-for restaurant management topics-marketing-in practical terms. It shows how to increase restaurant sales, starting wit

This book gives bar restaurant owners the most profitable ways to dominate their competition by using unknown low cost marketing strategies that turns new custo