Salant, Cbs, And The Battle For The Soul Of Broadcast Journalism

Download or read book Salant, Cbs, And The Battle For The Soul Of Broadcast Journalism written by Richard S. Salant and published by Westview Press. This book was released on 1999 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: The late Richard Salant, a lawyer with no journalism background, was president of CBS News for sixteen years throughout the 1960s and 1970s. He became widely recognized by journalists as the "patron saint of television news". Salant's reputation as a news manager is the standard against which all others are still judged. He was instrumental in making CBS the finest broadcast news organization in the world at that time. Salant's CBS story picks up where Edward R. Murrow's leaves off. During his tenure, Salant confronted issues of enormous importance - Vietnam, the civil rights movement, and Watergate. He launched the first thirty-minute television news broadcast, the CBS Evening News with Walter Cronkite. He started 60 Minutes, still one of the most admired and successful newsmagazines on television. He created the news analysis slot for Eric Sevareid. He defended the independence of CBS News from internal as well as external pressures. Along the way, he hired Mike Wallace, Roger Mudd, Dan Rather, and Diane Sawyer and fired Howard K. Smith and suspended Daniel Schorr. Coming at a time of crisis in American journalism, when standards, public respect for the media, and audiences are decreasing, and news professionals are struggling to understand what went wrong, Salant's voice speaks boldly for a return to journalistic integrity - a message that has never been more timely.