Secrets of Producing and Selling Successful Videos

Download or read book Secrets of Producing and Selling Successful Videos written by Hal M. Landen and published by . This book was released on 2007-02-01 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book shows how to plan, produce and sell your own successful line of non-fiction videos in a narrow niche area. Thanks to the Internet and inexpensive digital video equipment you can now bootstrap your own video publishing business without seeking investors and without borrowing money. The book shows how to choose the right topic for your video from the most successful genres. Learn how to study your target market and produce a series of videos and related products they want. Meet successful producers who overcame the odds of starting a small video publishing business. This business is not just for experienced video producers. You will also meet some surprising first-timers who have produced very successful videos without any knowledge of video equipment or techniques.The book shows the most important elements of a successful video and how to achieve them. Some of the elements you will learn to create are: a great title in the right genre, a compelling DVD cover, a well-written press release with a targeted publicity campaign, and a focused web site. Profitable non-fiction videos may be DVDs, streamed web video, even cell phone or iPod videos!