Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches students the skills and principles needed t

Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may

Social Media for Strategic Communication: Creative Strategies and Research-Based Applications, by Karen Freberg teaches you the skills and principles needed to

Social Media and Strategic Communications provides truly comprehensive and original scholarly research that exhibits the strategic implementation of social medi

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and gra