Strategic Marketing

Strategic Marketing
Author :
Publisher : Routledge
Total Pages : 350
Release :
ISBN-10 : 9780750682718
ISBN-13 : 075068271X
Rating : 4/5 (71X Downloads)

Book Synopsis Strategic Marketing by : Graeme Drummond

Download or read book Strategic Marketing written by Graeme Drummond and published by Routledge. This book was released on 2008 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text cuts through the complexity and jargon surrounding the subject and provides readers with a clear and concise guide to the tools, techniques and knowledge necessary to facilitate strategic marketing decisions.


Strategic Marketing Related Books

Strategic Marketing: Planning and Control
Language: en
Pages: 322
Authors: Graeme Drummond
Categories: Business & Economics
Type: BOOK - Published: 2007-06-01 - Publisher: Routledge

DOWNLOAD EBOOK

Strategic Marketing: planning and control covers contemporary issues by exploring current developments in marketing theory and practice including the concept of
Strategic Marketing Management
Language: en
Pages: 884
Authors: Richard M.S. Wilson
Categories: Business & Economics
Type: BOOK - Published: 2012-08-06 - Publisher: Routledge

DOWNLOAD EBOOK

This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step approach provides comprehensive cove
Strategic Marketing Management (RLE Marketing)
Language: en
Pages: 235
Authors: Gordon Foxall
Categories: Business & Economics
Type: BOOK - Published: 2014-09-15 - Publisher: Routledge

DOWNLOAD EBOOK

This book considers marketing management within the overall corporate system of business policy-making, strategic planning and the implementation and control of
Strategic Marketing
Language: en
Pages: 350
Authors: Graeme Drummond
Categories: Business & Economics
Type: BOOK - Published: 2008 - Publisher: Routledge

DOWNLOAD EBOOK

This text cuts through the complexity and jargon surrounding the subject and provides readers with a clear and concise guide to the tools, techniques and knowle
Strategic Marketing
Language: en
Pages: 322
Authors: Graeme Drummond
Categories: Business & Economics
Type: BOOK - Published: 2001 - Publisher: Routledge

DOWNLOAD EBOOK

Strategic Marketing: planning and control covers contemporary issues by exploring current developments in marketing theory and practice including the concept of