Related Books

Marketing Management in Turkey
Language: en
Pages: 477
Authors: Selcen Ozturkcan
Categories: Business & Economics
Type: BOOK - Published: 2018-07-30 - Publisher: Emerald Group Publishing

DOWNLOAD EBOOK

Elif Yolbulan Okan and Selcen Ozturkcan examine marketing opportunities, market potential, and standardization and customization opportunities available within
Summary: Word of Mouth Marketing
Language: en
Pages: 39
Authors: BusinessNews Publishing,
Categories: Business & Economics
Type: BOOK - Published: 2014-11-12 - Publisher: Primento

DOWNLOAD EBOOK

The must-read summary of Andy Sernovitz's book: "Word of Mouth Marketing: How Smart Companies Get People Talking". This complete summary of the ideas from Andy
Fizz (PB)
Language: en
Pages: 241
Authors: Ted Wright
Categories: Business & Economics
Type: BOOK - Published: 2014-11-11 - Publisher: McGraw Hill Professional

DOWNLOAD EBOOK

DRAMATICALLY IMPACT YOUR BOTTOM LINE WITH A POWERFUL WOMM CAMPAIGN "Word of mouth marketing has always existed. We've just found a better and more efficient way
Electronic Word of Mouth (eWOM) in the Marketing Context
Language: en
Pages: 148
Authors: Elvira Ismagilova
Categories: Computers
Type: BOOK - Published: 2017-02-15 - Publisher: Springer

DOWNLOAD EBOOK

This SpringerBrief offers a state of the art analysis of electronic word-of-mouth (eWOM) communications and its role in marketing. The book begins with an overv
Talk Triggers
Language: en
Pages: 274
Authors: Jay Baer
Categories: Business & Economics
Type: BOOK - Published: 2018-10-02 - Publisher: Penguin

DOWNLOAD EBOOK

Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling author