The Big Blue Machine
| Author | : J. Patrick Boyer |
| Publisher | : Dundurn |
| Total Pages | : 529 |
| Release | : 2015-10-10 |
| ISBN-10 | : 9781459724501 |
| ISBN-13 | : 145972450X |
| Rating | : 4/5 (50X Downloads) |
Book Synopsis The Big Blue Machine by : J. Patrick Boyer
Download or read book The Big Blue Machine written by J. Patrick Boyer and published by Dundurn. This book was released on 2015-10-10 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of a formidable campaign organization — "the Big Blue Machine" — that ran a string of successful Progressive Conservative Party campaigns in a several provinces over four decades. Devoted to the art of winning campaigns, it pioneered new techniques in polling, advertising, fundraising, communications, and policy development.
