The Future of Shopping

Download or read book The Future of Shopping written by Jorg Snoeck and published by Lannoo Publishers. This book was released on 2022-02-14 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: - A revised and updated edition of the Management Book of the Year (2018) - Provides a framework for adapting your brand to the consumer of today and tomorrow The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitization race, and the bankruptcy of numerous iconic shops. This one crisis year has meant more turnaround for the trade sector than an entire decade. This book addresses a new perspective on globalization, and the pressing questions of what brands and merchants must do to survive in this new retail landscape.