What is content marketing? Simply put, it's the most effective way to increase your value to customers. When you deliver content that library users find useful

What is content marketing? Simply put, it’s the most effective way to increase your value to customers. When you deliver content that library users find usefu

Provides context to the social media phenomenon and offers practical advice on how libraries can choose, use, and monitor these tools effectively, whilst identi

Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.

Supporting tomorrow’s doctors involves preparing them for the technologies that will be available to them. 3D printing is one such technology that is becoming