As the recession deepens, with a downturn in spending, rise in defaulting mortgages and throttling of credit, a Go-Go economy has transitioned to a Uh-Oh econom

A financial reporter offers his philosophy and practice for living frugally, which to him means spending one's money on quality rather than quantity, buying the

Why philosophers have advocated simple living for 2,500 years—and why we ignore them at our peril From Socrates to Thoreau, most philosophers, moralists, and

Frugal innovation is a way that companies can create high-quality products with limited resources. Once the preserve of firms in poor markets, Western companies

This book explores the new product development process of firms developing frugal innovation for the base-of-the-pyramid (BOP) markets in developing countries.