The Routledge Companion to Nonprofit Marketing

The Routledge Companion to Nonprofit Marketing
Author :
Publisher : Routledge
Total Pages : 621
Release :
ISBN-10 : 9781134114900
ISBN-13 : 1134114907
Rating : 4/5 (907 Downloads)

Book Synopsis The Routledge Companion to Nonprofit Marketing by : Adrian Sargeant

Download or read book The Routledge Companion to Nonprofit Marketing written by Adrian Sargeant and published by Routledge. This book was released on 2007-11-22 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines the issues faced by public and nonprofit organizations in marketing and raising funds, and provides a comprehensive review of the latest research.An introductory sectio


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