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Type: BOOK - Published: 2013-09-10 - Publisher: Random House
When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighte
Language: en
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Thinking Outside The Box: How to Think Creatively By Applying Critical Thinking and Lateral Thinking
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DISCOVER:: How to ACTIVE Your Creative Mind What does it mean to be limited to inside the box as opposed to being outside? The key, according to experts on the
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“The ‘inside-the-box approach’ can reveal key opportunities for innovation that are hiding in plain sight” (Daniel H. Pink, author of Drive). The tradit