"A trial is a story-the story of your client's truth, and there is an art to storytelling. To succeed, your story must mesmerize, entertain, and persuade the ju

Good lawyers have an ability to tell stories. Whether they are arguing a murder case or a complex financial securities case, they can capably explain a chain of

"Storytelling, what it is, why it matters, how to do it, is not a metaphor for legal advocacy. It is legal advocacy itself, and it is not limited to jury trials

The practice of law is the business of persuasion, and storytelling is the most effective means of persuading. A credible lawyer capable of telling a well-reaso