Understanding Luxury Fashion

Understanding Luxury Fashion
Author :
Publisher : Springer Nature
Total Pages : 294
Release :
ISBN-10 : 9783030256548
ISBN-13 : 3030256545
Rating : 4/5 (545 Downloads)

Book Synopsis Understanding Luxury Fashion by : Isabel Cantista

Download or read book Understanding Luxury Fashion written by Isabel Cantista and published by Springer Nature. This book was released on 2019-11-08 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering an original contribution to the field of luxury and fashion studies, this edited collection takes a philosophical perspective, addressing the idea that humans need luxury. From this framework it delves deep into two particular dimensions of luxury, emotions and society, and concludes with cases of brand building in order to illustrate the two dimensions at work. Comparative analysis between countries is brought together with an emphasis on China. Chapters address the ongoing growth in the market, as well as the significant changes in the sector brought about by fast international expansion and an increased focus on ethical supply and sustainability, making the book an insightful read for scholars of fashion business, luxury and branding.


Understanding Luxury Fashion Related Books

Understanding Luxury Fashion
Language: en
Pages: 294
Authors: Isabel Cantista
Categories: Business & Economics
Type: BOOK - Published: 2019-11-08 - Publisher: Springer Nature

DOWNLOAD EBOOK

Offering an original contribution to the field of luxury and fashion studies, this edited collection takes a philosophical perspective, addressing the idea that
Rethinking Luxury Fashion
Language: en
Pages: 200
Authors: Thomaï Serdari
Categories: Business & Economics
Type: BOOK - Published: 2020-09-01 - Publisher: Springer Nature

DOWNLOAD EBOOK

Using the field of material culture as its methodological departure point, this Palgrave Pivot explains the strategic advantages that brands can set in place wh
Luxury Fashion Branding
Language: en
Pages: 481
Authors: U. Okonkwo
Categories: Business & Economics
Type: BOOK - Published: 2016-01-18 - Publisher: Springer

DOWNLOAD EBOOK

This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion
Digitalization in the Luxury Fashion Industry
Language: en
Pages: 252
Authors: Anna Cabigiosu
Categories: Business & Economics
Type: BOOK - Published: 2020-07-13 - Publisher: Springer Nature

DOWNLOAD EBOOK

The luxury fashion industry is one of the best performing and fastest growing industries in today’s business landscape, and is set to continue expanding over
Luxury Fashion and Culture
Language: en
Pages: 160
Authors: Arch G. Woodside
Categories: Social Science
Type: BOOK - Published: 2013-03-14 - Publisher: Emerald Group Publishing

DOWNLOAD EBOOK

Focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves an